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Global PA Conference and Awards logo supported by Pitman Training
By Rosemary Parr May 16, 2024
Do not miss the Executive Assistant Conference of the Year!  Venue: Carlton Tower Jumeirah Hotel, 1 Cadogan Place, London SW1X 9PY

By Rosemary Parr July 30, 2023
Global PA Business Diploma, ILM Executive Assistant Advanced Business Programme
By Rosemary Parr March 27, 2023
Over the years, the role of PAs has evolved into business assistants rather than personal. They have become specialists in office management, but we still hear people (including PAs themselves) refer to them as “just a PA”. This observation shows that the role is underrated sometimes and that even some of the people who have those roles, do not realize how important they are to every executive they are assigned to and the organization as a whole. It is concerning because if you do not understand your value and authority, you probably will not deliver in the right capacity needed. Here are some points to highlight the importance of the PA with the right skills.
By Rosemary Parr March 15, 2023
When we train PAs and Managers, one of the most frequently asked questions we get is how to become more assertive in the workplace. We have observed this to be a struggle for many people due to their own nature. Some people do not like confrontations or difficult conversations, therefore, they would rather be passive and just take instructions, tasks, or whatever is thrown their way, even if they have better ideas they could suggest. Some others have been labelled “aggressive”, and for fear of challenging higher authorities and losing their jobs, they avoid speaking up. Then there is the category of people who do not know how to present their thoughts without actually being aggressive. This article will help you find the balance on how to be assertive rather than passive or aggressive. Here are some ways you can politely decline or contribute without being rude or taking more than you can handle and eventually burning out.
By Rosemary Parr March 6, 2023
Global PA Association is known amongst many other qualities, for organizing networking events for PAs and we understand that networking events are part of the life of a corporate worker, and planning to attend them can be quite tough. The idea of being in a room with numerous people meeting themselves for the first time, striking up a conversation, and holding a conversation for some time can be difficult to deal with. Hence, we have noted down some useful tips on how to show up and make your presence memorable with good conversations at networking events.
By Rosemary Parr February 24, 2023
Social media has changed the ideology of traditional networking. It has provided various platforms for virtual networking in diverse industries. Every industry has a platform where it sells best and for the corporate world, LinkedIn is one of the best marketplaces. If you are wondering why the buzz about LinkedIn, then you definitely need to learn a lot about the app. Get to know the key beneficial factors to gain from a LinkedIn profile as a job seeker, recruiter, executive, or employee.
February 10, 2023
Communication is beyond speaking and writing, it also involves non-verbal messages. Good communication encompasses the way a message is passed from one person to another. Here are some useful tips on how to communicate confidently to get the attention you need.
By Rosemary Parr August 11, 2022
Are you a Senior EA looking for Professional Development, but the time commitment is an issue?
Business Group
By Rosemary Parr February 6, 2022
Upskilling the Executive Assistant Profession
By Rosemary Parr July 7, 2021
An article in the Daily mail on Tuesday 6th July 2021 today highlighted the evolution of the EA and PA role post Covid. It is true that Covid has accelerated workplace change, probably bringing it forward by as much as 5-10 years. Larger organisations are re-structuring and it is often the Office Support function that feels the impact and loss of jobs. However a new dawn is emerging as the rise of the Virtual Assistant has accelerated in the last 10 years, offering flexibility to SMEs and a valuable asset to larger corporations as 'back up' support. Technological advances are moving so fast that we are all running to catch up - EAs, PAs & Secretaries are the anchor in companies who use their initiative and get to grips with the technology first, and then train everyone else. I strongly believe in the value of VAs, EAs, PAs & Secretaries to an organisation - they are the engine room, who ensure the seamless flow of processes and systems, they are agile and flexible whilst remaining calm through pandemics, terrorism, floods, fires and anything else that is thrown at them! They are worth their wait in gold, they offer overwhelmed Executives who are juggling multiple priorities the space to breathe, reflect, problem solve and make the right decision. They will never be eliminated in the workplace, I certainly could not do without mine. They have moved from 20th century stereotyping to 21st century modernity, coping with every twist and turn in the road whilst smiling serenely and gliding along like a Swan! Article Daily Mail: Link here Author: Rosemary Parr
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